Riddick
Rules E3
Or: How I almost met Vin Diesel, but
busted my knee instead.
May 14, 2004 - If you've never been to E3
(Electronic Entertainment Expo, for the unenlightened) it's a veritable
madhouse. We're talking three straight days in May when every videogame
geek you could possibly imagine (from the openly geeky to the closeted
geeky) converges on the Staples Center in downtown Los Angeles to
schmooze with one another and to gawk at the latest innovations in
gaming. Developers, programmers, PR flacks, celebrities both minor and
major, journalists, sales reps, and CEOs all cram into the vast
convention center, sweaty palms sliding against one another in
professional recognition and sweaty bodies rubbing against one another
as they try to position themselves for the best views of the giant
video monitors showcasing the hottest games.
As can be expected, each company on the showcase
floor tries to outdo the next in terms of lavish displays, many of
which involve copious amounts of scantily clad hotties dressed as
videogame characters (or not) in an attempt to lure the young and horny
into their specific company's booth. And of course there's the ever
popular celebrity appearance, something no convention of this magnitude
can be without.
Past E3's have drawn the likes of Paula Abdul,
Elijah Wood, Gary Busey, Christina Aguilera, Bruce Boxleitner, Glenn
Plummer. This year, if you were in the right place at the right time,
you might have brushed shoulders with Jon Favreau, Peter Billingsly,
Glen Grunberg, Kanye West, Insane Clown Posse, Muhammad Ali, and
others. But perhaps the granddaddy of celebrity appearances at E3 2004
was Riddick himself: Vin Diesel.
Diesel, who was scheduled to appear at the
Vivendi/Universal booth on Thursday May 13th, 2004 between the hours of
3 PM and 4 PM, was on hand to promote both The Chronicles of Riddick
(his new summer blockbuster) and Chronicles of Riddick: Escape from
Butcher Bay. Let's just say that all manner of attendees were swamping
the V/U booth hours before he would walk down a makeshift red carpet
runway and sign posters for a lucky few fans. People were crammed in
front of the stage they had set up for the event, while others were
strewn about the booth in a serpentine fashion, squatting on the floor
and pressed up against roped off areas with digital cameras at the
ready.
As the 3 o'clock hour came and went, the jumbotrons
hung above the booth blasted a continuous trailer loop that showed game
play and then segued into the preview for the film. More people showed
up, creating an unwieldy, sweaty mass of celebrity-starved gamers. The
Vivendi/Universal staff were in pre-event frenzy, running around and
erecting last minute barricades (if you can call thin, plastic chains
attached to thin, plastic poles, thus creating a flimsy "velvet rope,"
barricades) and pushing the crowd even further back from the red carpet
path.
At approximately 3:15 a haze of flashes pulsed
through the booth signaling that Diesel had indeed begun his strut to
the autograph table. An attractive woman next to me stated "I just
wanted to see if he's short or not. You know, most of these action
stars are really short." As the flashes strobed closer and closer, I
began to make out Diesel's trademark shaved dome. And believe it or not
(keeping in mind that I couldn't see what kind of shoes he was wearing)
the man didn't appear to be that short after all. I myself clock in at
5' 11" and he looked to be within that height range, give or take an
inch either way (according to IMDb, Diesel is a nice 6' 1"), which is
refreshing for a man destined to give The Rock a run for the
"Celluloidal Action Hero of the New Millennium" title.
Diesel worked the crowd, flashing that Cheshire grin
of his, but he didn't really step out and shake anybody's hands,
instead he just strolled down the runway surrounded by a few "handlers"
and security. The attractive girl next to me sighed and commented on
how he was definitely taller than she expected. Then she left, as there
really wasn't anything left to see from our vantage point, which had
quickly shifted from the place to be to the neglected rear flank (I
couldn't understand why Vivendi didn't have a camera on Diesel and why
they weren't broadcasting the event over their jumbotrons).
Being the intrepid journalist that I am, not to
mention that my sole reason for being at E3 was to snag "celebrity
interviews," Vin Diesel in particular – yes, we made every professional
attempt to set up a legitimate interview, but were denied on each and
every request. (Editor's Note: The world's largest videogame site can't
get an interview with Vin? Next time Spence, don't ask nicely ... be an
ass and wave your ID around and stomp and roar. This is bricky Los
Angeles, not cuddly San Francisco.) I pushed, shoved, inched, and
groped my way from inside the Vivendi booth out and around to in front
of the stage/autograph table. I was literally ensconced in a sea of
sweaty, panting, celebrity-starved chaos, as swarthy men elbowed and
kneed me trying to get a clear picture and young ladies almost fainted.
After several minutes percolating in the hot, sticky mass, I found
myself close enough to get one of those pray-that-it-comes-out-in-focus
types of shots. You know the one where you stick your camera up over
your head, aim it in the general direction of your subject and click
the shutter button. I snapped off three shots (Diesel was constantly
being obstructed by the ever-flowing stream of fans who had been
waiting patiently in line to get his autograph and who were being
quickly herded across the stage, allowed to shake his hand, and then
ushered off in assembly line proficiency) and then attempted to extract
myself from the pulsing mass.
Now I'm not generally claustrophobic, but the
combination of pungent body odor, sweaty arms, and hyperventilating
females was starting to make me dizzy. Never mind that the whole
concept of a mass of hundred of people clamoring for even the smallest
glimpse of Diesel in and of itself was a twisted commentary on how the
American public places so much importance on celebrity. All of this was
racing through my addled brain as I finally found myself free from the
globular mass and headed toward the nearest exit. I was no more than 5
paces from the door and freedom from the sweltering masses when I
literally hit a brick barricade and found myself falling toward the
concrete floor with rapid succession. SMACK! was the sound of my tape
recorder (I'd had it out in the event that I was able to get close
enough to Diesel to fire off a few quick questions) hitting the ground.
CRACK! was the sound of the digital camera in my pocket smacking
against the very same concrete floor. SNAP! was the sound of my right
pinky finger bending back in excruciating pain against, yep, you
guessed it, the cold, hard, concrete floor. And a sound that I can't
even begin to figure out how to spell signaled that my left knee had
just entered a realm of pain that could only come from direct and
forceful contact with an object as solid as a concrete floor.
I was dazed, slightly confused, and in considerable
amounts of pain. But what was most perplexing is that there was nothing
underneath my feet, nothing that should have tripped me up so badly.
That is until I heard a muffled voice ask "Are you okay?" and as I
turned around I saw some idiot in a 3-piece suit dragging a huge
airline suitcase behind him. You know, the kind with the extendable
handle and the wheels on the bottom. "What, pray tell was this guy
doing dragging a suitcase through a crowded convention hall?" was the
only intelligible thought racing through my mind as he disappeared into
the crowd, most likely to trip up some other poor, unsuspecting
individual still reeling from their encounter (or lack thereof) with
Vin Diesel.
And that, my friends, is how I almost met Vin Diesel, but busted my
knee instead. True story. For real.
-- Spence D.
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